Start with a guest question
Create an article around a planning decision or question relevant to your tours.
MARKETING · AI BLOG WRITING
Marketing prepares blog drafts around guest questions and your experiences. Give your team a starting point for useful articles with a relevant booking path.

Create an article around a planning decision or question relevant to your tours.
Use a brief and approved source details to guide the draft.
Point interested readers toward a relevant experience and its practical details.
SEE THE WORKFLOW
A generic destination article can attract attention without helping anyone decide on your experience. Your blog needs a job beyond filling a calendar.
Review local facts, seasonal details and first-hand advice before publishing. Connect the article to a relevant tour so readers know where to go next.
COMMON QUESTIONS
Answers to the questions that help you choose your next step.
No. Originality, usefulness, accurate information and a sound website still matter. Treat a draft as part of an editorial process.