CUSTOMER RESULT · THREE MONTHS

$23,000 in assisted sales. 47 conversions. Three months.

One tour operator used Hubsteer, then known as Dazhboards, to handle guest conversations, capture leads and follow up. Over three months, the operator reported $23,000 in chatbot-assisted sales and 47 conversions.

A sightseeing boat cruising beneath the mountains of Milford Sound
Scenic cruises · Sector photography

The reported results

01

319 conversations

Guest questions gave the business opportunities to answer, capture interest and continue the conversation.

02

197 leads captured

Interested guests became recorded leads the team could follow up.

03

47 conversions · 24%

47 reported conversions from 197 captured leads: a 23.9% lead-to-conversion rate, rounded to 24%.

From a guest question to a booking opportunity

The operator put chatbot conversations, lead capture and customer communication to work together. The chatbot answered questions and captured leads; email and WhatsApp helped the team continue the conversation and follow up.

The reported result was $23,000 in chatbot-assisted sales over three months. The 24% conversion rate measures conversions from captured leads, not from all chats or website visitors.

The follow-up behind the sales

During the same period, the operator reported 3,290 emails sent and 6,393 WhatsApp messages sent. These channels helped the business keep in touch with guests beyond the first enquiry.

The operator also reported 3,145 review-request emails. Review requests may be included in the overall email count, so these figures are shown separately rather than added together.

Less administration. More guest feedback.

Alongside the sales result, the operator reported reduced administration and three times as many reviews. Review requests made asking for feedback part of the post-tour routine.

No measured hours saved or starting review count was supplied. These reported benefits are separate from the assisted-sales figure and are not assigned a financial value here.

How the reported return was calculated

The customer’s plan cost $349 per month: $1,047 over three months. The $23,000 in assisted sales was approximately 22 times those plan fees.

The calculation is $23,000 ÷ ($349 × 3) = approximately 22 times the subscription cost in assisted sales. This compares assisted sales with plan fees. It does not account for tour delivery costs, other charges or how many sales would have happened without the tools, so it is not a measure of net-profit ROI.

Test the work that matters to your business

Start with a task you can assess: answering an enquiry, following up a lead or requesting a review. Track conversations, captured leads and assisted bookings, and agree what counts as a conversion.

Use your 30-day trial to check the workflow with your own tours and team. Setup and support are free. A card is required; Voice AI is excluded, SMS and WhatsApp are charged by usage, and waivers are free during the trial. This is one operator’s experience; results will vary.

COMMON QUESTIONS

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